Shane Hewitt is joined by Greg Fish, who dismantles the hype around Apple’s AI, exposing how marketing spins basic tools into futuristic magic. Later Greg debunks a wild claim that chatbots will help us conquer the galaxy by 2030, reminding…
Marketing Guru Tony Chapman and Shane Hewitt discuss strategies for businesses to create a unique identity (“their thing”) to attract customers. Chapman emphasizes the “hook” using “head, heart, and hands” to make a brand relatable, while Hewitt advises focusing on…
Rob Breakenridge joins Shane Hewitt to explore the delicate balance between preserving the natural beauty of Alberta’s national parks and ensuring they remain accessible and enjoyable for the public. They discuss how overuse and underfunding can both threaten these treasured…
Marvin Ryder – Assistant Professor of marketing and entrepreneurship at the DeGroote School of Business, McMaster University – joins Shane Hewitt to unpack DHL Express’s nationwide shutdown amid a strike-lockout crisis, exploring the ripple effects on supply chains, small businesses,…
Economist Professor Moshe Lander—an expert from Concordia University specializing in financial competition and consumer data access—joins Shane Hewitt to explain that open banking (or “consumer-driven banking”) gives Canadians secure, API-driven power to share financial information with trusted third parties (without handing over…
Shane Hewitt welcomes journalist and commentator Matt Gurney from Readtheline.ca to break down the key moments from this week’s G7 summit, including Canada’s role on the world stage, what leaders really talk about behind closed doors, and how global decisions…
John Tory Jr.—a seasoned commercial pilot and aviation safety consultant with over 20 years flying experience—explains that while luck played a huge role in the Air India crash survival of seat 11A, crash data actually points to rear‑middle seats as statistically safer…
Ritesh Kotak—an experienced cybersecurity leader, —joins the Nightshift and warns that 23andMe’s failure to implement basic measures like multi‑factor authentication and compromised-password detection demonstrates a systemic neglect of cyber hygiene, which allowed hackers to use credential-stuffing to expose the genetic…
Shane Hewitt and Bob Addison discuss news consumption habits, a study revealing that social media and apps have surpassed TV as the primary source of news. They also touch on the challenges of finding local news, the success of the…
On The Nightshift, tech journalist Carmi Levy joined Shane Hewitt to explore Microsoft’s bold move toward a passwordless future, highlighting how biometric logins and passkeys are becoming the new norm for over 200 million users. They also discussed a revealing…
Just in time for Summer, Shane Hewitt sits down with Certified Cicerone Michelle Tham to explore the perfect pairings of beer and food for every kind of celebration. Whether it’s backyard BBQs, patio burgers, or a sweet finale, Michelle shares…
Shane Hewitt & the Nightshift is joined by Colin Mochrie,a Scottish-born Canadian actor, writer, producer and improvisational comedian, best known for his appearances on the British and American versions of the improvisational TV show Whose Line Is It Anyway?”, discussing…
DIY tech guy Handy Andy Baryer joins Shane Hewitt & the Nightshift to dig into surprising uses for cinnamon in the garden, Etsy’s crackdown on 3D-printed product listings, and how insurance companies are using smart tech to monitor homes. Plus,…
Retail expert and bestselling author Bruce Winder joins Shane Hewitt to unpack Genco International’s acquisition of Kroeger Canada following its bankruptcy, with plans to relaunch as Kroeger Marketing across North America. Plus, they dive into DoorDash’s new partnership with PC…
Lorraine Sommerfeld, veteran automotive journalist and consumer advocate, joins the Nightshift to unpack why Canadian car buyers are stuck with weak lemon laws and how Vaughan’s speed camera pause has residents shouting “bingo!”—but not in celebration. With her signature wit…
